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Market testing with conversion rates gives you a picture of how your numbers will work in practice with real people, and if you those numbers are viable.
Continuing on with the Facebook tactic, in addition to getting people to Like your page, you could also send them to a landing page where you ask them for their email address.
This guide from Shopify Nation shows you how to do that on Amazon and e Bay.
Shopify also has this detailed guide on where to look for product ideas.
So you’ve got a market -- how well can you reach them, and how well can you convert them?
Reviews on the bestseller items can also be a starting point for building a list of potential customers.
Some reviewers provide their contact information in their profiles: Look for reviewers who left poor reviews on a competing product.
While there’s no way to guaranteeing the success of a new business, there are a lot of things you can do to judge the viability of your new venture.
In this post, we’ll take a look at several methods that can help you reduce the mystery around getting your first sales by validating the market prior to launch and building a pre-launch email list.